Jiangsu Dare World Light Alloy CO., LTD, a subsidiary of DareGlobal Group, was founded in June 6th, 2003 by Jiangsu World Power Group and Hong Kong Baosheng Co., LTD. The total initial capital investment comes to RMB 5 hundred millions, and the company is specialized in manufacturing and marketing aluminum alloy wheels, also some other auto-parts products. Most of the products are sold to USA, Europe, Japan, Korea and other international market.
一、Company Development Strategy
Jiangsu Dare World Light Alloy CO., LTD, also called Dare Wheel, wants to be the major supplier in Worldwide auto-part industry, and wants to maintain the position in auto-part industry with a strong capability to developing new product, and manufacturing excellent quality products. Based on self-build and private owned plant, Dare Wheel will expend the capacity and facility to achieve the annual production 10 million pieces of aluminum wheels.
二、Advanced Manufacturing Equipments
The main facility in Danyang City, occupied 15 Acres, about 60 thousand square meters. Currently the manufacturing capacity has been reached 2 million pieces of aluminum wheels, and continues to grow every year. The Advanced Equipments include: 2 sets continuing melting furnaces; 1 set aluminum scrap melting furnace; 30 sets LPM (Italy brand) low-pressure die-casting machines; 4 sets SHOEL (Japanese brand) continuous heat treatment furnaces（One set the capacity can reach 1.5 million pieces annually）; 19 sets IMT (Italy brand) high performance CNC; 1 set IMT (Italy brand) mirror machining lathe; 26 sets Daewoo (Korea brand) vertical lathes; and 2 sets dust-free paint coating automatic lines with total annual capacity 3 million pieces of wheels. The facility and its advanced equipments are one of the top ranks in China
三、Completed & Advanced Quality Assurance System
The facility has industrial standard and advanced testing equipments, including: 4 sets X-RAY Detectors (two of Germany YXLON brand, are for detecting OEM alloy wheels); Three-Coordinate Measurers, Brown & Sharp brand of Britain; Spectral Analysis Detectors ARL brand of Switzerland; Automatic Dynamic Balancing Machines; Leakage Testing Machines; Impact Testing Machine; Radical Fatigue Testing Machine; Salt-spay Testing Machine; and CASS Testing Machine, etc.
The factory had built the advanced and complete efficient and effective quality assurance system. June 2004, the factory conducted the audits of ISO/TS16949 quality system; September 2004,the factory obtained ISO/TS16949 quality system certificate from IC; June 2004, the factory received Japan VIA certificate; January 2005, the factory obtained Germany TuV approval.
四、Various Product Lines and R&D capability
Currently the factory can produce various sizes of alloy wheels, from 13 inches to 28 inches. In 2006, according to market demand, the factory successfully developed the 28 inches chromed wheel, sold to USA, and received good comment.
五、Excellent R&D Technical Team
The company own excellent technical personnel, including: five auto industry well-know experts and over dozen professional designers. The company own major design software and industrial analysis software, including: CAD; CAE; Pro—E; UGSNX; CATIA; I-DEAS; Pro-Cast; and etc. The company personnel are always dedicating themselves on designing new products; improving processing technology; and Value-adding to the products.
The factory facility is the stand base for Jiangsu Aluminum Complex Material Engineering Research Center, the facility cooperates with Jiangsu University, and pay more attention on transforming the producing; studying; and researching projects, to links the ties with colleges and research institutions. The assistance to Jiangsu University is one of the main projects awarded by the State Educational Ministry called “the appliance of grain strong aluminum complex material in wheels”. The factory personnel have been working hard in developing the new complex material and its production controlling technology to achieve a higher level of the wheel loading capability, and to reduce the wheel weight. The new applied technology will increase the product capability to compete in the market.
六、Worldwide Sales & Marketing Service
Dare Wheel markets the alloy wheel product in USA; Europe; Japan; Korea; and China. By cooperating with Donghwa Co., Korea in 2005, Dare Wheel became one of the major suppliers for DAEWOO Co., (Korea); HYUNDAI Co., (Korea); SUZUKI Co., (Japan). In April 2007, Dare Wheel facility conducted the PSA audit by GMNA, and awarded the qualification, then Dare Wheel becomes the Tie 1 supplier for GMNA. Dare Wheel has built up the worldwide sales and marketing service network, set up the service branch office in Los Angeles USA, and research center Detroit, USA. The US facilities handle the OEM business operation, aftermarket sales, customer service, logistics and other service.
Inheriting the Dare Global Group spirit word "Pursue Perfection, Challenge Maxima"; pursuing the Dare Global Group administrate objective "create value for our customers, make fortune for our society, achieve best service for the mankind, and generate maximum profit for the enterprise", Dare World Light Alloy CO., LTD is willing to build up a strategic alliance with the world-renowned auto-parts suppliers and carmakers, and making its best efforts to become one of the main suppliers in the industry.
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